The Importance of Secrecy
A public "For Sale" sign can destroy a dental practice. If patients leave or key staff quit, the TTM revenue drops, immediately killing the EBITDA valuation.
How Brokers Maintain Confidentiality
- Using "Blind Profiles" that describe the practice metrics without revealing the address.
- Requiring signed NDAs and proof of funds before releasing the prospectus.
- Conducting practice tours only after hours or on weekends.
Frequently asked questions
Secrecy prevents staff from quitting out of fear of new management and stops competitors from poaching patients by spreading rumors about the doctor retiring.
A blind profile is a marketing document that shares the practice's revenue, operatory count, and general region (e.g., "Central Florida GP") without exposing its exact identity.